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: Benefits to the Advertiser
Benefits to the Advertiser:
Radio Retail allows advertisers to specifically target their LSM markets
Allows advertisers the opportunity to focus on specific regions for promotions or regional competitions.
Allows advertisers the opportunity to test the market for new products in one region only.
Allows advertisers access to certain selected income groups.
Allows advertisers the chance to focus on selected SKU's in selected stores based on the shoppers' buying power.
Allows advertisers the opportunity to communicate with their target audience in the language of their choice in different stores at the same time.
Ability to advertise in all 11 vernaculars of our country.
Radio Retail assists the advertiser in closing the sale at the point of purchase.
Allows advertisers the opportunity to advertise products that may have cultural sensitivity to the right culture groups.
Advertisers only pay for what Radio Retail is broadcasting.
Radio Retail gives exposure to 66.7% of South African Housewives who have the most influence over what is purchased in a household
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Packages
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Realising an asset
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Technology
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Target Market Filtering
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Benefits to the retailer
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Benefits to the Advertiser
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SECURITY STATEMENT
Radio Retail (Pty) Ltd. All rights reserved Various trademarks held by their respective owners.